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HOW CAN YOU CAPITALISE ON THE RISE OF ‘LOCAL’?

18 Sep 2023

Since lockdown the desirability of ‘local’ produce, crafts, and goods has seen a sharp rise. This trend has allowed local retailers and town planners to add a premium to their products and attract more visitors to the area.


Pop Up Power Supplies have a range of service units that  provide electricity for many outdoor markets and business requirements. Pop Up Power Supplies can help you respond to the trend for local produce and unique goods. It provides a reliable and consistent power source that allows local stalls, fairs and markets to thrive and bring their goods to market.


Covid forced us to change our behaviour and with clever marketing and good quality produce, both new and existing businesses have the opportunity to make the most of their unique selling points and brands. Local markets, food fairs and local producers have seen a surge and it is important that town planners capitalise on this trend. Local shopping is popular, some online retailers are maligned for their success and the consumer is showing a push back. The desire to support our local community and businesses is having a revival. Shop local is now a fashionable pass time. By supporting local markets, town councils can allow shoppers to connect with producers, a familiarity is important, and provenance is everything.


The tradition for farmer’s markets is growing and village fairs are raking in huge profits. Some of the most popular to date are Deddington farmer’s market, Oxfordshire, Shrewsbury market hall, Bury market and Stroud farmer’s market is award winning. Each market can offer local beer, bread, crafts, eggs, flowers, meat and fish. A lot offer trendy international cuisine and food trucks. ‘Homemade’ is a thing and each market brings a vibe not felt for many years into our town centres. For example Bury Market, first began in 1440, it now attracts millions of visitors each year, local and tourists. There is something special about connecting with the people that made your product and learning about the places it was made. A more emotional experience rather than a cold, hard consume. 


Pop Up Power Supplies have three main units in the range – pop up units, power bollards and in-ground, all of which provide a range of outdoor power. Each unit is available with a range of configurations, as well as bespoke in-ground power units or pop up units with recessed tops that can accommodate different forms of surface material such as paving. The adaptability of these Retractable Telescopic Feeder Pillars makes them suitable for all outdoor environments. Most importantly, the “Pop Up” nature of the units improves the quality of the area. The retractable units are space saving and mitigate the need for generators, which are both polluting and noisey.




Pop Up Power Units provide an outdoor power supply for many markets throughout the UK, including Covent Garden (shown above). Pop Up Power Supplies® would love to specify their pop up power units to help diversify your town centre. To discuss our range of electrical Pop Up Power Supplies®, please contact us or call 020 8227 0208.